Trump’s Victory Drives Credit Card Stocks Up | Here’s How We Are Trading Them $COF $V $MA

With Trump back in the White House, major shifts are anticipated for the credit card industry. This blog explores the impact of Trump’s presidency on the proposed Capital One-Discover merger, potential regulatory rollbacks for Visa and Mastercard, and a new outlook on crypto that could redefine digital payments. Dive in to see how these changes could shape the financial landscape and what it means for consumers and investors alike.

November 7, 2024
Meta Matt

What Trump’s Victory Means for the Credit Card Industry: Mastercard, Visa, Discover, and Capital One in Focus

Donald Trump’s recent win has sent ripples through many industries, and the credit card sector is no exception. The payment giants—Visa, Mastercard, Discover, and Capital One—are particularly poised for transformation. This blog delves into how Trump’s policies may shape their futures, covering the Capital One-Discover merger, potential regulatory changes, and the evolving relationship between traditional card issuers and the world of crypto.

Capital One and Discover Merger: A New Power Duo?

Trump’s victory has given a fresh lease of life to the proposed $35.3 billion merger between Capital One and Discover. Previously hindered by regulatory scrutiny under Biden, Trump’s administration is expected to bring a more lenient approach to big bank mergers. Investors have already shown their excitement, with Discover’s stock leaping 18% and Capital One surging by 14% following Trump’s win. Analysts suggest that under Republican leadership, the merger will face fewer regulatory roadblocks.

The combined strength of Capital One and Discover could shake up the card issuer hierarchy. Discover’s lesser-known network might gain more visibility, positioning it as a formidable competitor to Visa and Mastercard. A successful merger could mean broader reach for Capital One, greater competition, and potentially more attractive credit card offers for consumers.

Will Capital One now be able to buy Discover Financial Services now that Trump has won the election? We think so. Prior to the election, Capital One's bid of $35 Billion to buy Discover would have faced roadblocks, but with Trump winning the election those concerns have decreased significantly. Both financial companies have seen a recent rally due to the election results, and it seems the merger will likely succeed with the new president. Analyzing Capital One's chart (ticker: COF), if we see continued positive momentum we should see the all time high of $198.30 get tested and possible break through into the $200's. On a side note, if there is any negative news about the merger that comes out, I would look for the downside level of $170 to get tested, and then we'll see if more demand forms in that area.

Trump’s Policies on Card Issuers: Visa, Mastercard, and the Regulatory Scene

Trump’s previous term showed a favorable stance toward easing regulations on financial services, and it’s likely his new administration will follow suit. This bodes well for major card issuers like Visa and Mastercard, which have seen increased scrutiny over their market dominance and fees during the Biden administration.

Learn How To Find And Trade These Plays With A Technical Analysis Coach!

Under Biden, the Consumer Financial Protection Bureau (CFPB) tightened oversight, targeting what it considered “junk fees” like credit card late fees and overdraft charges. Trump’s administration may not only reduce this pressure but could also slow down any ongoing investigations or roll back stringent policies. This regulatory relief would be welcome news for Visa and Mastercard, potentially improving their operating margins and allowing them to focus on expanding their networks.

Close Up Of The Image From The X Post Above

Trump’s Crypto Stance and Its Implications for Card Issuers

Trump’s changing perspective on cryptocurrency is another area to watch. Once a vocal critic, Trump’s stance has softened as crypto has gained support within Republican circles. Many speculate that Trump may encourage a favorable regulatory environment for digital assets, which could impact card issuers that are increasingly dipping their toes into crypto.

Learn How To Find And Trade These Plays With A Technical Analysis Coach!

If Trump does indeed support crypto-friendly legislation, we could see a significant expansion in how card issuers engage with digital currencies. Mastercard and Visa, for instance, have both announced projects that integrate crypto into their payment networks. Favorable regulations could accelerate these initiatives, leading to more crypto-backed credit card products and partnerships between card issuers and blockchain networks.

Learn How To Find And Trade These Plays With A Technical Analysis Coach!

PB Alerts is a group of experienced traders dedicated to providing hedge fund quality trade alerts without the cost.